Susan and Emma THE Black Dog of Black Dog StudiosSusan Fecko

Principal, Public Relations & Brand Strategy Specialist

Susan combines over 20 years of marketing expertise with a deep understanding of the healthy, active lifestyle consumer. A master storyteller with strategic vision, Susan’s approach is to take a hands-on role in the creative planning, strategy, development and growth of mission-driven brands. Susan has been actively engaged in the natural products, personal care and nutrition categories and has worked at New Hope Natural Media, Vitamin Angels and Holistic Primary Care among others. She is intimately involved with the key players and issues in the healthy living space.

Susan’s capabilities and expertise include media relations and publicity, media research and assessment, executive visibility, community relations, event planning, social media outreach and co-branding/strategic partnership opportunities. Susan holds a degree in Social and Organization Psychology from the University of Massachusetts and lives in Boulder Colorado, one of the epicenters for the natural products industry.

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Sally Wadyka

Editorial Director

Sally cut her content creation teeth the old-fashioned way— through editorial roles at some of the most successful women’s magazines around, including Vogue, Glamour and Real Simple. A prolific writer—with expertise in nutrition, health, beauty and natural living—Sally’s work has appeared in The New York Times, Prevention, Martha Stewart Living, Yoga Journal and countless other print publications. She has co-written several New York Time’s best-selling books, teaming up with celebrities such as makeup artist Bobbi Brown and supermodel Christie Brinkley. In the digital realm, she helped create two of the most successful blogs on the msn.com Healthy Living channel (where her most popular post generated over a million page views) and contributes several times a month to the Food Network’s Healthy Eats blog.

As Editorial Director for Black Dog Studio, Sally brings her 20+ years of editorial experience to help brands tell their stories in a compelling way. She understands the ins and outs of effective storytelling and can use that knowledge to create effective content that will establish credibility and brand authority and engage customers in a way that drives digital traffic, creates buzz and translates into greater success.

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Michele Bennett

Public Relations Director

Michele has been working in the fields of writing, public relations and marketing communications for nearly 20 years, with clients and assignments ranging from the world’s largest corporations and global humanitarian organizations to small businesses and local non-profits.

Michele’s experience includes both internal and external senior level communications and marketing roles, having begun her career at some of the world’s best-known PR agencies managing global accounts including Sony Online Entertainment, REI.com, Starbucks, Microsoft, Aetna, Ericsson, and Liz Claiborne.

In addition to her professional work, Michele is an active volunteer in her community. She lives in Connecticut with her family.


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Katherine Swift

Public Relations Expert

Katherine has extensive experience developing and executing all aspects of strategic public relations, social media, and integrated marketing communications campaigns for B2B/B2C clients and increasing global recognition of corporate brands, products, and services.

Katherine brings 18 years of agency and corporate experience to Black Dog Studio, specializing in content creation, social, traditional and digital relations, thought leadership, award submissions, speakers’ bureaus, analyst relations and crisis communications to help clients accomplish their communication objectives.

Katherine holds a bachelor’s degree in English Literature from the University of Massachusetts, Amherst. She believes in giving back to her community and heads the publicity efforts for the Foxborough Founders Day Committee and development outreach for the Foxboro Music Association, a nonprofit charity dedicated to the support and enrichment of students in the Foxboro Public Schools’ rigorous music program.

 

Stephanie-StabulisStephanie Stabulis

Social Media & Measurement Specialist

NYC/Metro based social media marketing nerd fluent in #hashtags, Millennial culture, and marketing. Self-proclaimed creative thinker and problem solver. Stephanie is a social media enthusiast with the strategic skill necessary to develop effective online programs and quantify results.  She is a forward thinker, an industry leader, and an active contributor to modern day “mindsharing”.

 

 

Christina HughesChristina Hughes

Public Relations & Graphic Design Specialist

Christina Hughes is a public relations and letters graduate from the University of Oklahoma. Through her various experiences, she has developed a love for graphic design and community building. She is consistently taking time to learn new subjects, while also making sure to give back to those around her. Christina has been a part of several brand makeovers, which has led to her love of creative design. In the future, she hopes to attend University of Colorado to pursue a Master’s in Urban Development.